Who We Are.

Radio Mankato serves the cities of Mankato, North Mankato, Saint Peter, New Ulm, and reaches regional audiences in the south suburbs of the Twin Cities to the Iowa border. We make an impact in Southern Minnesota with the following brands:

  • KTOE-AM 1420 & 98.7 FM, focused on local news and information, weather, sports, and agriculture news
  • New Country, Minnesota 100.5 KXAC-FM
  • Mankato’s Hit Music, Hot 96.7 KDOG-FM
  • Classic Rock, KXLP-FM 94.1
  • 80s and 90s, Kato Hits 93.1 KATO-FM
  • Mankato’s Sports Leader, The FAN KFSP-AM 1230 & 103.1 FM.
  • North Star Country 105.9 KRRW-FM

Despite the usage of digital platforms, Radio, American’s constant companion, remains the #1 reach medium and dominant audio entertainment medium, reaching 93% of adults weekly.

With Brandsformation – we’re storytellers.

The most compelling marketing is less about what you sell and more about the stories you tell. Stories not just about your products or services, but stories of how people experience them. When you can cause people to imagine themselves in a story you tell, you’ve linked your brand to them at a powerful and emotional level.

With BrandsFormation, we’ve been crafting stories that build great brands for more than 30 years. No matter if you’re an entrepreneurial start-up or a Fortune 500 company – the most successful companies connect and inspire consumers through great storytelling. We can help with that. In fact, we’re so confident in our system for branding and growing your business, that unlike almost any other marketing company – we tie our pay to your results.

Linder Digital uses enhanced displays to allow impressions delivered on desktops, phones, and tablets. These will be targeted toward specific demographics, specific zip codes, and audience interests.

Linder digital offers 100% native GPS positioning. This is delivered through phones & tablets using apps specifically targeting an audience in the geofenced area.

Any Questions?
Get in Touch Today.

Minnesota 100
KXAC – FM
Format: New Country

Hot 96.7
KDOG – FM
Format: Top 40

KTOE
KTOE – AM & FM
Format: Information Radio

KXLP
KXLP – FM
Format: Classic Rock

KATO Hits
KATO – FM
Format: Adult hits from the ’80s, and ’90s.

The Fan Mankato
KFSP – AM & FM
Format: Sports Talk

North Star Country
KRRW – FM
Format: Country Classics

Branding For Success.

You grow business when you’re able to differentiate and overcome the competition, by being different, by

standing out.

You can do this with a blend of the following:

CONSISTENCY

CONSISTENCY

Who saves big money? Menards! You wouldn’t know what to think if Menards came out with a new jingle every week, because you would never remember it! They’ve used the same jingle for over 60 years. Because it works!

FREQUENCY

Ba da ba ba ba …

wouldn’t be anything if you hadn’t already heard it a thousand times. But you know what it is and where it’s from, and how to finish it. I’m lovin’ it.

QUALITY OF MESSAGE

Storytelling

One of the best ways to build your brand is telling your story in a way that the message is unforgettable.

It Makes Sense.

Radio Drives Search!

When someone searches for your business name, it’s better than when they search for your business category. When they search your business name, you come out on top. This is called a branded search.

The study combined multiple technologies and discovered that RADIO DRIVES SEARCH.

On average, there’s at least 29% lift in branded search when radio ads are running.

Meet Our Team.

Creative leaders in the industry, our staff is among the best and brightest!

Brett Prescher
Brett PrescherGeneral Manager
Dustin Paulson
Dustin PaulsonAccount Executive
Deb Armstrong
Deb ArmstrongSales Executive
Billy Steiner
Billy SteinerSales Executive
Darcy Sullivan
Darcy SullivanSales Executive
Jeff Lang
Jeff LangSales Executive / On-Air
Cali Pederson
Cali PedersonSales Executive
Patrick McCabe
Patrick McCabeSales Executive
Destiny Dunagan
Destiny DunaganSales Executive
Carson Louis
Carson LouisSales Executive

Our History.